Farmers Market Profit Guide: How Vendors Actually Earn
By Maya Alvarez··8 min read
A typical farmers market Saturday: $600–$1,800 gross for a food vendor in a mid-sized US market. Top vendors with preorders clear $3,000+.
Booth + market costs
Booth fees: $25–$75/week typical. Tent + table setup: $400–$900 one-time. Insurance: $300–$500/year.
The preorder uplift
Vendors who pre-sell 30–50% of inventory show up with overhead covered before the first customer.
What a good Saturday looks like
$1,200 gross. 35% food cost → $420. Booth $50, packaging $40. Net: ~$690. Repeat 40 weeks: $27,600/year net side income.
